As the name would imply, video is one of the key components of any successful video conferencing system. At its core, the purpose of video conferencing is to improve the productivity and efficiency of business communications. However, in order for communications to run smoothly, it is necessary that the system utilize a high-quality camera, offering clear and uninterrupted video to every user.

Not only that but in a post-COVID-19 world, video conferencing has become an increasingly popular solution for businesses, of all types and sizes. In fact, across the globe, around 30% of companies adopted their very first video conferencing system, at some point after the pandemic’s onset.

With video conferencing becoming more popular than ever, many businesses might feel pressure to quickly adapt and begin using a system. Nonetheless, this doesn’t mean that it’s ever a wise idea to haphazardly throw together a video conferencing system—whenever a system isn’t thoughtfully constructed, it is likely to do more harm than good, in terms of improving the communicative capabilities of your team.

What to Consider Before Selecting a Video Conferencing Camera

Before your business selects and purchases its own camera for a video conferencing system, make sure to take a step back and consider: Is this really the camera that my system needs? Or, will this camera only cause additional technical or communication problems?

In order to successfully serve its purpose, a high-quality video conferencing camera or webcam must adhere to a few core properties—not just any camera will do. Here are the variables you will need to consider as you select your business’s video conferencing camera.

Does the Camera Support HD Video?

This is a necessity for those looking to purchase a camera for professional video conferencing. If your camera or webcam lacks high-definition capabilities, then you’re likely to experience issues with video quality or clarity. At the very least, your camera should support a resolution of 720p, although it’s a good move to opt for a 1080p camera instead. The better the resolution, the sharper the video quality.

Lower quality cameras might also struggle to zoom in on the speaker, without resulting in a loss of video quality. Additionally, grainy video isn’t going to make a positive impression on your conferencing partners. Brands like Logitech and Yealink are great places to turn if you’re looking for HD video conferencing cameras.

Does the Camera Have a Wide Angle Lens? What About Automatic Focus?

HD quality isn’t all you should be focusing on, as you select your video conferencing camera. Other factors worth considering are whether or not the camera has a wide-angle lens and/or an automatic focus feature. Both of these features will allow your calls to be as clear and streamlined as possible, especially if you have several individuals on the call.

Not only will a wide-angle lens allow you to fit more participants within the frame, but if you install it on the wall, it will also prevent distortion of the individual sitting closest to the camera. Automatic focus serves a number of purposes, from clarifying the active speaker, to make it easier to display products.

Other Variables to Consider in Your Video Conferencing Camera

Before purchasing your video conferencing camera, make sure that you’ve also accounted for:

• Ease of use – Is the camera easy to operate? Will it cause confusion or wasted time?
• Security – Does the camera maximize the privacy of your call? What do the security features look like?

TDNYC Offers Video Conferencing Solutions

Are you stuck, when it comes to developing your own video conferencing system? If that’s the case, then it’s time to turn to TDNYC for solutions. To get started working with us, simply contact TDNYC through our website.